What’s up,
Let’s talk about something that seems simple... until it’s not:
What if you don’t have enough bank accounts?
Guys, I know—it sounds odd in a world full of apps and banking options.
We love that…
But here’s the deal:
🕰️ The average American sticks with the same checking and savings accounts for 17 to 19 years.
That’s a “hot minute” as the youth say today.
And in that time, a lot of opportunities quietly slip by.
Sure, one account might feel easier.
But it can limit your options—and your financial growth.
You’re stuck with one interest rate.
One bank’s fees.
One system—whether or not it still works for you.
Worse? You can’t see your goals clearly when all your money lives in the same place.
That’s where this gets real.
Karen Bennett discusses this in her article, “How to Set Savings Goals,” but one of the biggest reasons people struggle to save is lack of structure.
You need more than willpower.
You need a system.
✔️ Separate accounts for different goals
✔️ Automation so you don’t have to think about it
✔️ Visibility so you can track progress and stay motivated
And guess what? You can’t do that with one catch-all savings account.
More accounts doesn’t mean more confusion—if you use them with purpose.
Let’s make that happen.
Sign Up Now
— Matt
P.S. Are you a one-account person? Ever tried splitting your savings? Hit reply and let us know what worked—we’d love to feature your story in a future edition. 💬